Is it Important to be Certified Organic? Kosher?

Both yes and no. Both of these certifications have benefits but are often costly so they are not the best choice for all products.

USDA organic certification shows that your product is grown and processed with approved substances that are USDA verified. The image below outlines what the USDA seal ensures.

Some customers are only interested in organic products or may be willing to pay a premium for organic certification. If you think you will have an increased customer base through organic certification it may be the right choice. However, in many cases, if you provide a high-quality trustworthy product to consumers, organic certification may not be necessary.

This stands true for Kosher certification as well. Using the Kof-K emblem we are able to provide Kosher certification for products. Kosher certification can be beneficial if your consumer base sees Kosher certification as a priority.

In order to get a better idea of the benefit these certifications may provide to your product, you need to understand your target market. Research your potential target markets and their priorities to see if these certifications are the right choice for you.

Author: Mike Schwartz

After spending many years in kitchens in and around New York, and teaching at the Institute of Culinary Education for 12 years, Mike has moved on to his own business. Mike owns BAO Food and Drink, which makes 33 varieties of cultured vegetables, drinks and sauces and the Organic Food Incubator, which offers solutions to small food manufacturers. More importantly Mike is Gabi and Harry's dad and works hard to make sure that they are fed correctly.