Pretend you are bigger than you are

Just like meeting a person for the first time, businesses often make judgments on first impressions.

Other businesses are hesitant to give out information to consumers, so it helps if you can seem like your are a larger established businesses, even if you are just starting out.

Have your business formation information ready. EIN number, LLC documents, prepared W9, website and business email addresses prior to contacting vendors, suppliers, potential clients or distributors.

Product producers will often ask for this information prior to giving out bulk pricing for packaging and ingredients. They prefer that the small guy goes through a distributor. However, it is essential for your business planning to know what the bulk direct from distributor pricing will be…even if you will most likely not order from them for 6 months to 3 years.

Supply the necessary information and maybe even create an account. Get the information you need. Price per pallet, price per truckload, and lastly ask what the minimum order is.

This research will help you greatly in determining if your great hobby will also make a great business.

 

 

Author: Mike Schwartz

After spending many years in kitchens in and around New York, and teaching at the Institute of Culinary Education for 12 years, Mike has moved on to his own business. Mike owns BAO Food and Drink, which makes 33 varieties of cultured vegetables, drinks and sauces and the Organic Food Incubator, which offers solutions to small food manufacturers. More importantly Mike is Gabi and Harry's dad and works hard to make sure that they are fed correctly.