Starting your business
Starting your own food manufacturing business can result in a challenging, yet highly rewarding career. To be successful, you`ll need to develop a winning product and you`ll also need to learn how to market it effectively. Added to that are the demands of daily production, including trying to locate the best quality, freshest ingredients at wholesale prices you can afford.
Outside of marketing, branding and distribution, here are some of the basic challenges you`ll meet in the beginning stages of starting your own food manufacturing business:
Coming Up with the Right Idea
The first step to success is coming up with the perfect product, one that will not only have wide appeal, but will also cater to a loyal niche market. Whether you decide to produce flavorful sugar-free foods for diabetics, all-natural organic salsas and dips or home-style southern fried chicken, you need to be realistic about how popular your item will be. For example, you may have a sure-fire recipe for whisky-flavored fudge, but it`s doubtful that you`ll be able to generate much customer enthusiasm for it.
Finding the right suppliers can be one of the most difficult aspects of any food business. You`ll need to find reputable wholesalers that can sell you the best ingredients for your product at the lowest possible prices. Before you begin, your first step will be to get tax exemption status so that you can buy food at wholesale prices. Once you`re allowed to buy wholesale, it`s time to go on a few scouting trips in the wholesale market. By doing a little field research and soliciting opinions from your food industry colleagues, you`re sure to find the right suppliers to fill your needs.
You`ll need to get a special license to handle food. In order to obtain this license, it`s necessary to enroll in accredited programs that offer training and licensing. You`ll also need to invest in a liability insurance policy that will offer at least $1 million in coverage.
As part of your food safety requirements, it will be necessary for you to get in touch with a food scientist who can create an accurate nutritional label for your products and advise you on industry regulations. A reputable food scientist can also give you invaluable advice on the success and challenges that other entrepreneurs have had in marketing similar products.
Test Your Market
When you`re first starting out, it`s advisable to test your market before you make a major investment. The best way to do this is to rent a space in a professionally licensed commercial kitchen, make small batches of your product and sell them at a local farmer`s market or co-op. If your product is successful and the demand even exceeds your expectations, you can start considering leasing a manufacturing space of your own.
Before you rent a space, make an estimate of the exact supplies you`ll need to equip your kitchen and then plan your space requirements accordingly.
Search for Equipment Suppliers
As with food suppliers, you`ll want to take your time and find reputable wholesale dealers that can give you the best prices on the items you need. It`s important to prioritize, especially if you`re on a budget. Those silicone holly-shaped ramekins may be a great seasonal item for your products next year, but it`s better to pass them by for something you know you`ll need right away.
Whether you`re looking at <a href=”http://www.cs-catering-equipment.co.uk/“>www.cs-catering-equipment.co.uk</a> or considering other things you`ll need for your start-up business, it`s a good idea not to rush while you`re shopping for supplies. By taking your time and doing some comparison shopping, you can ensure that you`re getting the highest quality equipment at the absolute best wholesale prices. Once you`re fully equipped, it`s time to start doing what you really love and that is creating a fabulously successful food product that will win raves from your customers.